Launchpad · Twelve-month growth program
The fundamentals that carry an early-stage company.
A twelve-month growth program and mastermind for full-time founders under $250K in revenue who are serious about scaling and about their impact.
Early-stage founders don't fail for lack of ideas. They stall on the basics: a sales engine that depends on them, operations held together by heroics, the first hires, and cash.
Launchpad works through those four areas one quarter at a time, inside a trusted peer group where founders share real numbers and real problems. Scorecards track progress through the year.
Four pillars
Sales
A predictable revenue engine: trust-based selling, offer design, and a pipeline that grows past your personal involvement.
Operations
Product-market fit through structured customer discovery and fast iteration, then systems that let the business run without heroics.
People
Hiring and keeping your first A-players, operating rhythms that scale, and handing a key area to your first senior hire.
Finance
Runway, unit economics, pricing, and the handful of numbers that investors and experienced founders watch every week.
Who it's for
- Full-time founders and co-founders
- $0 to $250K in trailing twelve-month revenue
- Willing to share real numbers with peers
- Committed to giving as much as you get
What's included
- Monthly virtual mastermind and labCheck-ins, hot-seat coaching, and tactical teaching
- Quarterly deep-dive daysFull-day intensives on each pillar with scorecards and guest mentors
- Quarterly 1:1 coachingFocused twenty-minute calls on a specific challenge
- In-person retreatTwo and a half days of strategy, connection, and planning
- Peer communityA confidential circle of committed founders
What you gain
- A clear roadmapThe four growth areas in order, with coaching and proven frameworks
- A trusted circleFounders who share real numbers, and a network that often pays for itself
- MomentumMonthly experiments and quarterly scorecards keep you moving
- Growth that lastsBuilding the company while protecting your wellbeing
Group agreements
- Radical transparencyReal metrics, real challenges, real wins
- Bias to actionA monthly experiment, not just discussion
- Contribution firstGive as much support as you receive
- ConfidentialityWhat is shared in the group stays in the group
It starts with a conversation.
Programs are led by Dustin Wells. Apply, and he'll be in touch within 48 hours.
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